Solution Design & Build

Web design and ecommerce solutions are not one and the same, even though to someone navigating through the web using the internet search engines a standard website will typically look no different to a full blown ecommerce service. This is the way it should be, for the end consumer. For businesses wanting to develop an internet sales and/or service channel the technical and business operational elements that need to be considered are far greater than what is involved in creating and publishing a straightforward website.

Before we begin any design we help you to match potential solutions with what you want to achieve as a business, whether you are in business to make a profit or to provide a community service.

Solution Management

Operating an online business channel is no different to running any other portion of a business. Online business channels require daily management because vibrant businesses are constantly updating product and service offers. They are also always seeking to maximise the return from their marketing activity.

When we design solutions for our clients we consider how the online business channel will be managed, to ensure that our clients are able to deliver a customer experience that encourages repeat business.

If desirable and cost effective we also partner with clients to deliver some services that they don’t consider core to their primary business activities, but essential to the smooth operation of their business.

Business Development

Success for any business always involves hard work. Being successful with your online business also requires an understanding of how the internet search engines work and how to adopt proven internet marketing techniques.

At the heart of online success is website traffic and to achieve increased website traffic you need to employ disciplines that include search engine optimization (seo), internet marketing, website optimization and search engine marketing.

The challenge that faces all businesses who want to establish a presence through the internet is firstly generating awareness and then sustaining a healthy set of search engine rankings. Failing to do so will limit free traffic numbers, resulting in a lower website return on investment (roi).

Our approach to website design and ecommerce solutions incorporates the practices involved in getting rapid attention from search engines. We also work with clients who already have websites to help them improve their natural search engine rankings and increase website traffic.

Consultancy & contract services

Our practical knowledge and experience enables us to provide consultancy services covering a range of business challenges, some more technically focused than others. The type of consultancy and contract assignments we regularly engage in include:

• eCommerce assessment
• CRM assessment
• Online marketing strategy
• Search engine optimization
• Search marketing assessment
• Website optimization
• IS/IT strategy
• Programme & Project management
• Business process design/improvement

Each consultancy or contract assignment is different and for this reason we have built a significant base of knowledge and experience that we can use to help you address a specific challenge or exploit an opportunity.

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